How far does space really go? Author Stuart Greenbaum delves into the mysteries of the universe in “Humble Sky,” a unique novella told through the eyes of a curious young boy and an elderly man living with dementia. As founder and president of Greenbaum Public Relations (and former Director of Director of Public Relations for Read More…
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Elevating Senior Living
Content Provided by Sodexo Seniors, a Premier Business Partner of LeadingAge California Sodexo partners with the Senior Living industry to enhance the dining and hospitality experience, and help improve overall performance that moves your community forward. It is their deeply caring staff delivering dining and other hospitality services that differentiates us from others. We continually Read More…
Moving Senior Living Forward with Person-Centered Care
by Kerwin Higashi, Regional Vice President, Sodexo Seniors North America – West People are at the center of senior living care. In an industry where so much has changed dramatically — and continues to evolve — that one truth has remained constant. Six years ago, when I began in my role as the Regional Vice Read More…
Relationships with Younger Generations Are Key to Resident Wellness
by Fahad Aziz, Co-founder and CTO, Caremerge Seniors living in today’s structured communities are participating in a relatively recent trend, and the culture of these housing options is still evolving. In the early 1980s, the newly popular consumer-centered approach to senior housing quickly segmented to meet the needs of folks with different physical and financial Read More…
What’s Next? Using Strategic Foresight to Proactively Create and Work Towards a Preferred Future
by OLIVIA MASTRY, JD, MPH, COLLECTIVE ACTION LAB We have reached a new horizon in which many organizations are lifting their gaze from the immediate challenges of COVID-19 and asking, now what? For many, this means taking stock of side-lined strategies and asking, what is still relevant and what requires change? Before diving in with Read More…
Reducing Your Carbon Footprint: The California SOMAH Grant
by John Wood, CEO, Sunfolio Although many states have created incentives for solar implementation on affordable multifamily housing projects, California was the first and remains the leader in providing incentives to implement solar on affordable multifamily properties. Beginning in 2008, California originally led the nation by subsidizing solar on affordable properties with the Read More…
How to turn your community’s anniversary into a rebirth
by Don Warfield, Vice President of Sales and Marketing, 3rdThird Marketing As LeadingAge California celebrates 60, it’s the perfect occasion to discuss how nonprofit and Life Plan communities can leverage their own milestones for PR and prospecting. As a mission-driven company, 3rdThird Marketing loves nonprofit communities that are truly invested in the wellbeing of elders. Read More…
Top Quality Care Begins with Caring for the Caregiver
by Howard Labow, CEO, National Enrollment Services (NES) America is in the midst of an aging evolution. With advancing medicines and increased life expectancies, the number of Americans aged 65 and older is projected to double by 2060. Communities across America are finding young people moving away. This leaves older adults to “age in place” Read More…
View from the Capitol: A Look Back…
by Eric Dowdy, Chief Government Affairs Officer, LeadingAge California As LeadingAge California reflects on its 60 years of service, it is important to note that advocacy has always been central to the work and mission of the organization. Formed to protect its members’ nonprofit status in 1961, the association has never lost sight of its Read More…
The 60-60 Tour: A Guidepost for Our Future
by Jeannee Parker Martin, president and CEO, LeadingAge California The 60-60 Tour was the most inspirational experience I’ve had in many years. The tour was imagined as an opportunity to visit 60 organizations over a 60-day period to celebrate our 60th Anniversary. We did better than that – we interviewed more than 150 residents, administrators, Read More…